Fresh Finds and Familiar Faces

Held at Horn in the West every Saturday from spring through fall, the farmers’ market is a joyful mix of fresh produce, handmade goods, live music, and local flavor. You’ll find everything from fresh flowers and farm eggs to goat cheese, jams, and Appalachian woodcrafts.

Grab a pour-over coffee from a local roaster, browse small-batch honey or pottery, and talk to the folks who actually grow or make what they sell. It’s Boone at its best—warm, welcoming, and wonderfully rooted in community.

The Horton Way to Do It

Here’s our favorite way to enjoy it:

• Start your morning with a locally roasted coffee or latte from our lobby.
  
• Take a leisurely 10-minute stroll through downtown to the market.
  
• Bring a bag and fill it with local treasures.
  
• Stop by the rooftop bar when you return for a mimosa and a mountain view—you’ve earned it.
  

Market Mornings, Mountain Memories

Boone’s farmers’ market is more than a place to shop—it’s a ritual. It’s where you run into friends, discover something new, and feel the rhythm of a town that still values real connection and simple pleasures.

So if you’re staying with us on a weekend, don’t miss the chance to experience it. Wake up slow. Breathe in the mountain air. And spend your morning like a local—at the market.

At The Horton Hotel, we believe some of the best memories are made off the beaten path—one fresh tomato, warm croissant, or friendly hello at a time.